In today’s competitive business climate, website traffic is king. But what is the key to driving more traffic to your website(without spending a fortune), thereby engaging customers? Here are five tips:

• Make frequent updates: Frequency equates to better search engines results. Of course it needs to be quality and engaging to gain repeat visitors.
• Market your website: Put a link to your site on your email signature, business card, social media profiles,direct mail, etc.
• Use SEO:  When writing content, be sure to include relevant keywords and links.
• Harness the power of images: In addition to aesthetic value, images can help people drive people to your website through various search engines. And naming your images with SEO strategy can increase traffic as well.
• Link Share: Find a friend or colleague willing to link to your site, and vice versa. Don’t underestimate the power of reciprocal relationships!